Host Live Streaming

Job Description

Live Host – INTO YOU Indonesia

Platform: TikTok Shop & Shopee Live

Responsibilities

• Host livestream sessions on TikTok Shop and Shopee Live to promote INTO YOU beauty products.

• Introduce product benefits, usage methods, shades, texture, finish, and suitable skin tones.

• Conduct live swatches, lip/face application, makeup demonstrations, and shade recommendations.

• Interact with viewers, answer questions, and guide customers to place orders.

• Support sales conversion through product explanation, promotion reminders, bundles, gifts, and limited-time offers.

• Work with the e-commerce and marketing team on livestream scripts, product training, campaign mechanics, and post-live review.

• Maintain a young, trendy, professional, and friendly brand image during livestreams.

• Support short video/content shooting when needed.

Requirements

• Experience as a livestream host, preferably on TikTok Shop, Shopee Live, or other e-commerce platforms.

• Beauty, makeup, skincare, or cosmetic sales experience is preferred.

• Strong communication skills in Bahasa Indonesia.

• Good camera presence, outgoing personality, and strong interaction skills.

• Passionate about beauty and makeup, with good knowledge of lip products, blush, base makeup, and shade matching.

• Able to do product swatches and makeup demonstrations on camera.

• Sales-oriented and able to guide viewers toward purchase.

• Able to work flexible hours, including evenings, weekends, and campaign periods.

• English or Chinese ability is a plus.

Preferred Qualifications

• Experience as a beauty KOC/KOL, beauty creator, BA, makeup artist, or beauty consultant.

• Own TikTok / Instagram / Shopee content account is a plus.

• Familiar with Indonesian beauty trends and local consumer preferences.

• Experience with TikTok Affiliate or Shopee Affiliate is a plus.