Asst. Brand Manager (Wine & Spirit Product)

About the role,

As a Assistant Brand Manager (ABM) you will be responsible for developing and executing innovative brand strategies to drive the growth and success of the company's Wine & Spirit product lines. This is a full-time position based in Jakarta.

What you'll be doing:

• Developing and implementing comprehensive brand strategies to strengthen brand awareness, increase customer engagement, and drive sales.
• Conducting market research to understand consumer preferences, trends, and competitor activities.
• Collaborating with the marketing team to create effective advertising campaigns, promotional activities, and content across various channels.
• Analysing brand performance metrics and providing insights to inform decision-making and guide future brand initiatives.
• Monitoring and managing the brand's visual identity, messaging, and positioning to ensure consistency across all touchpoints.
• Identifying opportunities for brand extension, product innovation, and new market expansion.
• Staying up-to-date with industry developments, regulations, and best practices in brand management.

What we're looking for:

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 3-5 years of experience in brand management, preferably in the Wine & Spirit industry.
• Proven track record in developing and executing successful brand strategies that have driven business growth.
• Strong analytical skills with the ability to interpret market data and consumer insights.
• Excellent communication and presentation skills, with the ability to effectively present ideas to cross-functional teams.
• Creative problem-solving skills and a keen eye for detail.
• Proficiency in digital marketing, social media, and content creation.

Apply now to become our next Brand Manager!