Copywriter

Job Description

We are looking for a creative and passionate Copywriter to join our beauty brand team. You’ll be responsible for crafting compelling, on-brand, and engaging copy that connects with our audience and enhances the overall storytelling of our products and campaigns.

Responsibilities:

• Write and develop creative storyline for various platforms social media (Instagram, Tiktok, etc)

• Collaborate and brainstorming with the KOL teams.

• Conduct research on beauty trends, consumer behavior, and competitor products.

• Ensure all copy aligns with brand guidelines and maintains consistency across channels.

• Apply SEO best practices to improve content visibility when applicable.

Qualifications:

• 1–2+ years of experience as a content writer/make a storyline for KOL's content, preferably in the beauty, lifestyle, or fashion industry.

• Strong writing and editing skills with a creative flair and attention to detail.

• Deep understanding of beauty products, industry trends, and target audiences.

• Excellent command of written English (is a plus)

• Ability to manage multiple projects and meet tight deadlines.

• Experience with SEO writing and keyword optimization is a plus.

• Proficient in tools like Google Docs, Notion, or content management systems (CMS).

• Able to write in a consistent brand voice, whether playful, luxurious, or educational.

• Candidates currently living in Jabodetabek are prioritized.