Sales & Marketing Manager

Job Summary

The Sales & Marketing Manager is responsible for driving revenue growth, achieving sales targets, increasing brand awareness, and expanding Reload Sanctuary's customer base through strategic sales initiatives and marketing campaigns.

This role leads the overall sales strategy while ensuring all marketing activities contribute directly to business growth, membership acquisition, event sales, partnerships, and customer retention. The ideal candidate is highly target-driven, commercially minded, and passionate about wellness, hospitality, and lifestyle industries.

Key Responsibilities

Sales Leadership

• Develop and execute sales strategies to achieve monthly, quarterly, and annual revenue targets.

• Drive membership sales, wellness packages, classes, events, and corporate partnerships.

• Identify new business opportunities and revenue streams.

• Build and maintain strong relationships with corporate clients, hotels, villas, travel agents, fitness communities, and strategic partners.

• Conduct sales presentations, networking, and business development activities.

• Negotiate commercial agreements and partnership opportunities.

• Monitor sales performance and implement improvement strategies when targets are not achieved.

Marketing & Brand Development

• Develop and execute marketing strategies aligned with company objectives.

• Plan digital marketing campaigns across social media, email marketing, website, and paid advertising.

• Collaborate with the content creation team to produce engaging marketing materials.

• Increase brand awareness through partnerships, events, influencer collaborations, and PR initiatives.

• Ensure consistent brand positioning across all communication channels.

Revenue Growth

• Develop promotional campaigns that increase customer acquisition and retention.

• Monitor market trends and competitor activities.

• Identify upselling and cross-selling opportunities.

• Maximize occupancy and participation across all Reload Sanctuary services and events.

• Continuously explore innovative sales channels to generate additional revenue.

Team Leadership

• Lead, mentor, and develop the Sales & Marketing team.

• Set individual and team KPIs.

• Conduct regular performance reviews and coaching sessions.

• Foster a results-oriented and collaborative working culture.

Reporting & Analysis

• Prepare weekly and monthly sales performance reports.

• Analyze sales data, campaign effectiveness, and customer behavior.

• Monitor marketing ROI and budget utilization.

• Present recommendations and business insights to management.

Requirements

• Bachelor's Degree in Marketing, Business Administration, Hospitality, Communications, or related field.

• Minimum 5 years of experience in Sales & Marketing.

• Minimum 2 years of leadership experience.

• Strong experience in hospitality, wellness, fitness, lifestyle, luxury, or tourism industries is highly preferred.

• Proven track record of consistently achieving or exceeding sales targets.

• Excellent negotiation, presentation, and communication skills.

• Strong analytical and strategic thinking abilities.

• Fluent in English and Bahasa Indonesia.

Preferred Qualifications

• Experience in wellness centers, luxury hospitality, boutique hotels, fitness clubs, or lifestyle brands.

• Strong network within Bali's hospitality and tourism industry.

• Experience managing memberships, events, and corporate partnerships.

• Digital marketing knowledge, including Meta Ads, Google Ads, SEO, CRM, and email marketing.

• Experience leading high-performing sales teams.

• Strong commercial mindset with excellent business development skills.

Key Performance Indicators (KPIs)

Sales Performance

• Achieve or exceed monthly, quarterly, and annual sales revenue targets.

• Achieve membership sales targets.

• Achieve event and wellness package sales targets.

Business Development

• Generate new corporate partnerships and strategic collaborations.

• Increase B2B sales and referral business.

• Expand customer acquisition channels.

Marketing Performance

• Increase qualified leads generated through marketing campaigns.

• Improve customer conversion rates.

• Increase brand awareness and social media engagement.

Customer Growth

• Increase new member acquisition.

• Improve customer retention and repeat visits.

• Increase average customer spending through upselling and cross-selling initiatives.

Leadership

• Build and maintain a high-performing Sales & Marketing team.

• Ensure team KPIs are consistently achieved.

• Maintain strong collaboration across all departments.

Work Environment

Reload Sanctuary is a premium wellness and lifestyle destination focused on delivering exceptional customer experiences. This role requires a highly motivated, results-driven leader who thrives in a fast-paced environment, takes ownership of business growth, and is passionate about building meaningful relationships while consistently achieving ambitious sales targets.

Benefits

• Competitive Salary

• Monthly Performance Incentive (Based on KPI Achievement)

• Service Charge (If Applicable)

• BPJS Health & Employment

• Career Growth Opportunities

• Professional Development & Training

• Exposure to Executive-Level Business Strategy