Manager of Influencer Marketing

Newhouse is a leading independent marketing and communications agency that serves the entertainment industry and various brands in the automotive, finance, and DTC verticals.

We are looking for a freelance Influencer Marketing Manager with superior communication skills, keen attention to detail, and a desire to build valuable working experience with a select portfolio of clients who are also household names.

Job

Responsibilities include

Campaign development: Work with the strategy team to ideate and develop engaging influencer campaigns 

Creator Discovery: Generate thoughtful target lists of influencers based on campaign KPIs

Content Briefs: Craft detailed creator briefs around key program objectives and creative goals

Contract negotiation: Assist with negotiating and executing contracts with influencers

Onboarding: Onboard and oversee creators as they plug into the overall marketing program 

Communication: Serve as the main point of contact for creators, maintaining daily communication with them and their reps

Monitor: Ensure that creator content meets brand standards 

Trends: Stay up to date on social media and creator trends 

Budgeting: Assist with managing campaign budgets to ensure profitability

On-Site: Cover in-person creator events 

Qualifications

Educational Background: Bachelorâ??s degree in Marketing, Business, or a related field.

Professional Experience: At least 1 year of experience with a brand or agency in a similar capacity

Skills: Strong analytical skills, proficient in data analysis tools, and excellent at presentation software like Google Slides

Communication Skills: Exceptional communication skills, with the ability to articulate campaign goals and objectives